Zach Grossman's Resume (2026)
This page features Zach Grossman’s resume in a digital, interactive way. If you would prefer to have a one page PDF of Zach Grossman’s Resume, feel free to scroll to the bottom of the page, or download it from the homepage.
Education
I am a recent Magna Cum Laude Marketing, B.S. graduate from Salisbury University. During my time at Salisbury University, I earned the Dean’s List every semester and graduated with a 3.8 GPA. While at Salisbury University, I was also appointed to be a Supplemental Instruction (SI) Leader for Information Systems, a position I worked for two semesters.
Relevant Coursework:
MKTG 330 - Principles of Marketing Management
Introductory marketing course that focused primarily on the marketing mix (product, price, place, promotion). This was the class that really sparked my interest in marketing and gave me insights into the different areas of marketing.
MKTG 332 - Consumer Behavior
This was certainly one of the most interesting marketing classes I took at Salisbury University. At the root of this class was understanding consumer’s buying processes.
MKTG 335 - Marketing Research
Taking MKTG 335 allowed me to gain hands on experience conducting market research through a semester-long project. Various class sections created surveys in order to collect data for a Fortune 500 company. After collecting data, we used industry leading analytics software (SPSS by IBM) to sort, filter, and run tests on our data. We were able to make data-driven conclusions and present this conclusions and recommendations to the company’s representatives at the end of the semester.
MKTG 337 - Professional Selling
Although I am not entirely interested in a career in sales, I chose to take Professional Selling to challenge myself. I am not the most social person, and selling is very social. The entirety of the class is spent preparing for an end of semester selling competition, where you must close a deal with real businessmen/businesswomen from the community. Although I did not win the competition, I was told by my judge after the competition that I did the best in the room and was very knowledgeable.
MKTG 339 - Digital Marketing Analytics
This particular class helped me to solidify my choice of career. Part of the class was actually creating this website. Prior to taking this class, I already taught myself how to use WordPress and Google Analytics, but I certainly learned a lot more regarding digital marketing thanks to this class. We also completed several certifications, which are included on this page.
MKTG 423 - International Marketing
In this class, the principles of marketing were looked at, only in this case, we learned how these principles vary in countries outside of the United States. Some topics covered included standardization vs. adaptation, geocentric vs polycentric vs ethnocentric management, and international marketing ethics and concerns.
MKTG 430 - Marketing Management Strategies
This class focused on managerial marketing decisions that must be made in businesses and organizations of all types.
MKTG 440 - Content Marketing and Digital Campaigns
This class focused on creating effective content and digital campaigns. A capstone project was completed during this class that involve creating a digital content campaign for a local business. This campaign included a long-form video, two short-form videos, blog posts, images, other forms of digital content, and a written report.
MKTG 490 - Marketing Internship
For information on my marketing internship, feel free to view my resume page or projects page.
Relevant Experience
Salisbury University CSA
As an Information Systems Supplemental Instruction Leader, I plan and lead 2 weekly sessions where students are able to receive additional practice through group collaboration.
Baja Amusements
Entrusted with managing the company’s website, social medias, and Google Business Profile. I also used Google Analytics and Google Search Console to optimize the website’s performance.
K-Coast Surf Shop
Built relationships with customers while working in the “board room,” where I helped surfers of all abilities and ages find the right products for their needs.
Worked alongside members of the Oak Ridge Baptist Church facilities team to ensure the church was presentable and ready for all events.
Downloadable PDF Resume
Are you interested in a 1 page PDF version of my resume? If so, below a copy can be downloaded, thanks for looking.